ASI Show

TUESDAY, JULY 14, 2015 • EDUCATION DAY
MCCORMICK PLACE, WEST BUILDING, HALLS F1 & F2

Time

Co-sponsored by

8:15 a.m.-
8:45 a.m.

How to Get the Most Out of Your Trade Show Experience — Timothy M. Andrews, ASI

9 a.m.-
9:55 a.m.

Lead-Generation Made Simple: Grow Your Customer Base in 21 Days – Introductory

Develop a Highly Effective Sales Game Plan – Intermediate

Plan a Powerful Social Media Marketing Calendar – Intermediate

Turn Obstacles Into Opportunities: Increase Performance and Profits – Executive

Adobe Illustrator: Understand Vector Graphics and Drawing Tools – Introductory

* We recommend that you bring your own laptop, loaded with Adobe Illustrator software, to this session.

Decorate More to Sell More: Any Quantity, Any Colors, Any Fabric – All Levels

Screen Printing Basics: Your Crash Course to Run a T-Shirt Business – All Levels

Get Started with ESP Web – Introductory

10 a.m.-
10:55 a.m.

Dig Deep: Discover Your Client’s Needs and Sell More – Introductory

The Power of Body Language: Discover What Your Clients Aren’t Telling You – All Levels

Findability Formula: The Easy, Non-Technical Approach to SEM – Intermediate

Top-Level Branding: Tactics to Market Your Business Online – Executive

ESP Websites: Easy Ways to Enhance Your Site and Boost Your Sales – All Levels

11 a.m.-
11:55 a.m.

Profit From Social and Mobile Marketing – Introductory

5 Ways to Win Big Corporate and Nonprofit Clients – Intermediate

Connect With Hot Prospects Via LinkedIn – Intermediate

Sales Superstars: Get the Most Out of Your Team – Executive

11 a.m.-12:25 p.m.
Adobe Illustrator: Use Color to go Beyond the Basics – Intermediate

* We recommend that you bring your own laptop, loaded with Adobe Illustrator software, to this session.

Online Stores Made Simple: Using ESP Stores to Increase Sales, Win Clients, and Strengthen Relationships – All Levels

12 p.m.-
1:25 p.m.

Networking Lunch: Ask the Experts Anything (First come, first served) – All Levels

12:30 p.m. - 1:25 p.m.
CorelDRAW: Essential Skills for Apparel Decoration – Intermediate

12:30 p.m. - 1:25 p.m.
The Elements of Good Embroidery – All Levels

12 p.m. - 1:15 p.m.
Lunch and Learn: How Safe Are Your Products? – All Levels (for suppliers only)

Lunch and Learn: Master Your Digital Marketing Strategy With ASI Products (First come, first served) – All Levels

1:30 p.m.-
2:25 p.m.

Money Matters: 7 Financial Tips to Make Your Sales Soar – Introductory

Loyal for Life: Build Trust, Credibility and Revenue – Advanced

Email Marketing: Capitalize on Today’s Trends and Tactics – All Levels

Serious SEO Strategies: Dominate the Search Engines – Executive

CorelDRAW: Master the Top 10 Tools in X7 – Introductory

** We recommend that you bring your own laptop, loaded with CorelDRAW software, to this session.

Hands-On Workshop: Rhinestone Multi-Decoration Using a Vinyl Cutter – All Levels

10 Ways to Improve Distributor Loyalty – All Levels (for suppliers only)

Boost Sales With The ESP Web Presentations Tool– Intermediate

2:30 p.m.-
3:25 p.m.

Master Negotiation Skills: Handle Price Objections and Close More Sales – Introductory

Earn More by Doing Less: How Million-Dollar Producers Sell – Advanced

Cyber-Selling Strategies: Close Orders Using Email and Social Media – Intermediate

Improve Your Workplace Dynamics: Use Body Language to Hire and Train – Executive

2:30 p.m.-5:30 p.m.
Increase Profits with Full-Color Digital and Direct-to-Garment Printing – All Levels

Tradeshow Strategies That Deliver Sales – All Levels (for suppliers only)

ESP Websites: Easy Ways to Enhance Your Site and Boost Your Sales – All Levels

3:30 p.m.-
4:25 p.m.

The Instant Expert: Become a Promotional Consultant – Introductory

Content Marketing Success: Increase Your Response Rate Today – Intermediate

The Facebook Formula: Reach 1 Billion Buyers – Intermediate

Bridge the Age Gap: Succeed at Generational Marketing – Executive

CorelDRAW: Create Rich Design Effects in X7 – Intermediate

** We recommend that you bring your own laptop, loaded with CorelDRAW software, to this session.

Online Stores Made Simple: Using ESP Stores to Increase Sales, Win Clients, and Strengthen Relationships – All Levels

4:30 p.m.-
5:30 p.m.

ASI's Minute to Win It

WEDNESDAY, JULY 15, 2015 • EXHIBIT DAY ONE
MCCORMICK PLACE, WEST BUILDING, HALLS F1 & F2

8:30 a.m.-
9:45 a.m.

The Joe Show LIVE: Hot Products to Make More Money – Hosted by Joe Haley, ASI

10 a.m.-
5 p.m.

EXHIBIT FLOOR OPEN

11 a.m.-
12 p.m.

Tame the Social Media Monster: Prepare and Promote With Purpose – Intermediate

11 a.m.-11:30 a.m. – Sublimation – All Levels
11:45 a.m.-12:15 p.m. – Direct-to-Garment Printing – All Levels
1 p.m.-1:55 p.m. Spark Sales With Today’s Hot Styles – All Levels
2 p.m.-2:30 p.m. – Embroidery and Digitizing – All Levels

11 a.m.-11:30 a.m.
Apparel Decoration Basics – All Levels
Terry Combs, Equipment Zone

11:45 a.m.-12:15 p.m.
Apparel Special Effects – All Levels
Greg Gaardbo, Shockwaves Promotional Apparel

1:15 p.m.-1:45 p.m.
Discharge Printing – All Levels
Dave Gehrich, Atlas Screen Supply Company

2 p.m.-2:30 p.m
Find Customers via Social Media – All Levels
Aaron Montgomery, Coastal Business Supplies Inc.

12:15 p.m.-
1:15 p.m.

Lunch and Learn: Master Your Digital Marketing Strategy With ASI Products (First come, first served) – All Levels

1:30 p.m.-
2:30 p.m.

Use Google AdWords to Dominate Your Niche – Intermediate

2:45 p.m.-
3:45 p.m.

The Affordable Care Act: How It Will Affect Your Clients’ Buying Decisions – All Levels

Score More Sales by Using Specialty Threads – Intermediate

4 p.m.-
4:30 p.m.

Getting the Most Out of ESP: 20 Tips in 20 Minutes – All Levels

6 p.m.-
11 p.m.

Counselor Awards

6:30 p.m.-
9:30 p.m.

Gala Celebration at Buddy Guy’s Legends – SOLD OUT!
Product Co-sponsor: Crown Products, asi/47700; Logo Mats, LLC, asi/67849 and Next Level Apparel, asi/73867

THURSDAY, JULY 16, 2015 • EXHIBIT DAY TWO
MCCORMICK PLACE, WEST BUILDING, HALLS F1 & F2

7:30 am.-
8:15 a.m.

BASI/MASI Breakfast Reception (Invitation only) – Hosted by Timothy Andrews

8:30 a.m.-
9:45 a.m.

Peyton Manning Keynote: Lessons From the Line of Scrimmage
Sponsored by Showdown Displays, asi/87188; Castelli North America, Inc., asi/44305; Fields Mfg., asi/54100; Pepco Promotional Products, asi/77280 and Stahls', asi/88984

10 a.m.-
3:30 p.m.

EXHIBIT FLOOR OPEN

11 a.m.-
12 p.m.

Point and Shoot: Create a 30-Second Video on the Show Floor – All Levels

11 a.m.-11:30 a.m. – Sublimation – All Levels
11:45 a.m.-12:15 p.m. – Digital Heat Transfers – All Levels
1:15 p.m.-1:45 p.m. – Direct-to-Garment Printing – All Levels
2 p.m.-2:30 p.m. – Embroidery and Digitizing – All Levels

11 a.m.-11:30 a.m.
Discover Decoration Methods – All Levels
Aaron Montgomery, Coastal Business Supplies Inc.

11:45 a.m.-12:15 p.m.
Expand Your Business with Dye Sublimation – All Levels
David McClaskey, S&K Manufacturing

1:15 p.m.-1:45 p.m.
Sell to 30 Niche Markets – All Levels
Terry Combs, Equipment Zone

12:15 p.m.-
1:15 p.m.

Manage and Edit Client Logos Like a Pro – Introductory

1:30 p.m.-
2:30 p.m.

Take Control of the Sales Process: How to Manage Your Clients – Intermediate

2:45 p.m.-
3:15 p.m.

Getting the Most Out of ESP: 20 Tips in 20 Minutes – All Levels

3:30 p.m.-
4 p.m.

Closing Celebration (Passport to Winnings drawing at 3:45 p.m.)