TREVOSE, PA – November 30, 2017 – ASI Show today announced a year-long partnership with the Incentive Marketing Association (IMA)/Incentive Manufacturers and Representatives Alliance (IMRA) to deliver new corporate gifts and incentives opportunities to exhibitors and attendees at its large trade shows throughout 2017.

ASI Show first forged a relationship with IMA/IMRA at its 2016 Chicago trade show, with nearly 20 exhibitors joining a new Corporate Gifts & Incentive pavilion and hundreds of distributors taking advantage of new Corporate Gifts & Incentives education. Both offered attendees ways to enter and succeed in the $77 billion incentives market.

“Since the launch of our partnership in Chicago was so well received by the exhibiting suppliers, attending distributors, the IMA/IMRA and all of us here at ASI, it only seemed natural for us to continue the relationship in 2017, ” said Rita Ugianskis-Fishman, senior vice president and general manager of ASI Show. “What better way for us to reinstate our 2017 theme of ‘Creating Connections. Inspiring Creativity,’ than by offering this new opportunity for our members on and off the show floor.”

ASI’s 2017trade show schedule:

• Orlando: Education Day – January 18. Exhibit Days – January 19-20, at the Orange County Convention Center
• Dallas: Education Day – February 1. Exhibit Days – February 2-3, at the Kay Bailey Hutchison Convention Center
• Chicago: Education Day – July 11. Exhibit Days – July 12-13, at McCormick Place

Corporate Gifts & Incentives classes:

• “Expand Your Business: How Gifts and Incentives Help Distributors Prosper,” instructed by IMA president Sean Roark, of PromoPros, Inc., in Orlando, Chicago and Dallas.
• “Get Ready to Sell: Become a Gift and Incentives Expert,” instructed by Roark, in Orlando, Chicago and Dallas.
• “Incentive Success Stories: Distributors Share their Secrets,” a panel discussion led by Andy Cohen, ASI’s vice president of editorial and marketing services, in Orlando and Chicago only.

“I am excited for fellow ASI members to have the chance to discover how access to incentive merchandise can be a key strategy to improving your business’ promotional products sales and overall bottom line,” said Roark. “It’s great to be able to go from being a trusted supplier of promotional products for my clients to now being their ‘one-stop source’ for all types of promotional and incentive-based items, from merchandise and gift cards to travel experiences.”
 
Distributors interested in attending an ASI Show should contact a registration specialist at 800-546-3300. Suppliers interested in exhibiting or sponsorship opportunities should contact Beth Gordon at bgordon@asicentral.com or 215-953-3725.

About ASI Show
The ASI Show Family of Events – ASI Show, fASIlitate, ASI Roadshow, ASI Canada Seminars and Engage – fosters business-building relationships among ASI member distributors and suppliers, and includes options to meet the needs of the entire membership base. ASI Shows, the flagship series, are large-scale convention center trade shows held in Orlando, Dallas and Chicago. fASIlitate is a hosted buyer event that brings together the industry’s elite – top suppliers and million-dollar distributors – for three days of scheduled one-on-one meetings in resort venues across the country. The ASI Roadshow visits top cities across the U.S. and gives distributors an opportunity to escort their top clients. The ASI Canada Seminars serve our Canadian-based membership with intimate roundtable engagement in targeted regions of the country. Engage will continue to evolve, and serve as a hybrid event, combining the best of all event formats. Visit www.asishow.com for more information about our full event portfolio.