|FOR IMMEDIATE RELEASE
ASI Show Announces New Event for California and New York in 2016
Engage East and Engage West to provide greater engagement between distributors and suppliers
TREVOSE, PA – June 1, 2015 – ASI Show today announced it will debut three-day hybrid events called Engage West and Engage East in 2016 to better engage suppliers and distributors doing business together in the promotional products industry.
Engage West is March 14-16 in Anaheim, CA and Engage East is May 9-11 in New York, NY. The new events replace the ASI Shows traditionally held in those states.
“I’m thrilled ASI Show can add another valuable opportunity for suppliers and distributors to connect through our full suite of events,” said Rita Ugianskis-Fishman, vice president and general manager of ASI Show. “Our intimate ASI Roadshows support relationships in local sales regions, our national ASI Show convention center events provide access to a large, diverse audience and our fASIlitate hosted buyer events are targeted to million-dollar producers. The new Engage event draws from the best of all our shows while offering more personal opportunities to meet and do business together.”
The new event includes two days of meetings between 75 suppliers and 200 invited and pre-screened distributors who personally sell $300,000 or more annually of promotional products, giving top suppliers a chance to connect with established distributors focused on taking their business to the next level.
Each supplier will present their brand story and portfolio, share case studies and brainstorm ways they can partner with distributors to help them make bigger sales and enjoy greater success.
Unlike big trade shows, Engage events are smaller by design and include a complimentary light, healthy breakfast and lunch, along with a complimentary cocktail reception. Supplier hospitality suites will allow networking to continue into the evening.
Day three offers a half-day of exhibits, with a chance for additional suppliers to participate, and is open to all distributors and their escorted end buyers. End buyers’ identities will remain confidential and they will be clearly identified. Day three wraps up with educational workshops.
“ASI is always looking for ways to provide added-value benefits to our members that will help them grow their business and discover new avenues to success and I’m confident our Engage events will do exactly that,” said Timothy M. Andrews, president of ASI Show and president and chief executive officer of ASI.
Suppliers interested in participating in Engage West or Engage East should contact Karen DiTomasso, vice president of sales, at firstname.lastname@example.org or at 215-953-3768.
Distributors with a personal annual sales volume of $300k+ who are interested in learning how they can be considered for Engage should contact Rafael Dosman, distributor accounts manager, at email@example.com or at 215-953-3564. General registration information will be posted on the Engage website at www.asiengage.com in the coming months.
About the ASI Show Family of Events
The ASI Show Family of Events – ASI Show, fASIlitate, ASI Roadshow & Engage – fosters business-building relationships among ASI member distributors and suppliers, and includes options to meet the needs of the entire membership base. ASI Shows, the flagship series, are large-scale convention center trade shows attracting thousands of distributor attendees and large numbers of exhibitors. Held in three host cities at strategic times of the year – Orlando, Dallas and Chicago – the shows also feature free education for all levels of membership, high-profile keynote speakers and networking events. fASIlitate is a hosted buyer event that brings together the industry’s elite – top suppliers and million-dollar distributors, for three days of scheduled one-on-one meetings in resort venues across the country. The ASI Roadshow visits up to 40 top cities across the U.S. and Canada, offering a highly efficient regional touch point and giving distributors an opportunity to escort their top clients. New for 2016 is Engage, a hybrid event combining the best of all event formats to offer two days of enhanced engagement among a select group of high-quality distributors and suppliers, and a third day allowing for regional attendance and end buyer participation. Visit www.asishow.com for more information about our full event portfolio.