The ASI Show has assembled a symposium of industry experts to present cutting-edge business ideas to help you successfully maximize your bottom line. Covering a wide-range of topics and subject matters for all levels of experience, ASI Show speakers are leaders in their field.

BROWSE BY SPEAKER NAME
A I B I C I D I E I F I G I H I I I J I K I L I M I N I O I P I Q I R I S I T I U I V I W I X I Y I Z I

	Don Anderson, Printed Designs Over the last 17 years, Don has created award winning promotional programs for his clients that have earned him three Clio Awards from the Houston Press Club and the highest award of marketing from The National Council of Churches. Along the way, he has become a highly sought after marketing consultant in the healthcare industry, as well as a member of the Dale Carnegie Institute Training Staff, teaching courses to thousands of professionals from multiple industries who want to improve their personal sales and customer service abilities.
	Timothy M. Andrews, ASI Timothy M. Andrews is President and CEO of the Advertising Specialty Institute, the largest marketing and media organization serving the advertising specialty industry. Prior to his position at ASI, he served for three years as Chief Executive Officer of Primedia Business Magazines, and before that he spent 16 years at Dow Jones & Co., publisher of the Wall Street Journal.
	Don Arbuckle, Creative Resources, Inc. Don Arbuckle started his distributorship, Creative Resources, Inc., in 1999 and it has been growing strong for over nine years. Previously, Don designed, developed and delivered technical training programs and personal and executive development. Don sits on ASI's Production Ready Artwork (PRA) Committee and was instrumental in the creation and release of electronic standards for our industry.
	Michele Bell, ASI Michele Bell is Editor of Supplier Global Resource and Senior Editor of Counselor magazine. Prior to ASI, Michele was an Editor at TV Guide and Whittle Communications. She recently won two FOLIO awards for best feature writing: The Gold Award for her June, 2008 Counselor cover story on price increases and the Silver Award for her Nov/Dec, 2007 Supplier Global Resource feature on product liability.
	Rick Blabolil, Marketing Innovators International Rick Blabolil is the president of Marketing Innovators International (MI), a full-service people performance management and measurement organization dedicated to helping companies drive improved business results by building engagement across their extended enterprise – employees, channel partners and customers. Under Rick’s leadership, MI has grown to become one of the most respected incentive/motivation companies in the U.S.  Rick is also the vice president of the Incentive Research Foundation, a member of the Performance Improvement Council, a past president of the Incentive Gift Certificate Council, an advisor for The Incentive Federation, and serves on the National Advisory Committee for The Motivation Show.
	Joanne Black, No More Cold Calling® Joanne Black is the founder of No More Cold Calling®. She is America's leading authority on referral selling and the author of No More Cold Calling: The Breakthrough System that Will Leave Your Competition in the Dust (Warner Business Books). Joanne's 30-year career has encompassed owning two companies and holding sales and sales management positions with two major consulting and training firms. Over the last 12 years, Joanne has built her business solely on referrals and has trained companies in her proven referral-selling system.
	David Blaise, Top Secrets of Promotional Products Sales What do the industry's first video podcast, audio podcast, Extreme Makeover and theme song all have in common? Industry entrepreneur, author and business consultant David Blaise. In 1998, he created Top Secrets of Promotional Products Sales, the industry's premier "success system in a box." Since then, he has built the most recognized and successful training brands in the industry, including Top Secrets of Multi-Million Dollar Producers, Sledgehammer Marketing, The Ultimate Makeover System and The Power of Promotional Products. Currently, David's company helps thousands of industry professionals each year to increase sales, improve profit margins and grow their businesses on a guaranteed basis.
	Daniel Brown, ASI Daniel Brown is the Department  Manager for ASI Catalogs. For over 6 years, Dan has assisted distributors in effectively branding and marketing themselves in the   marketplace. His expertise is in multichannel marketing, where he assists his clients daily in creating a consistent image across multiple mediums such as catalogs, websites and fulfillment programs.
	Jay Busselle, Digital Art Solutions Jay Busselle began his graphics career at the age of 14, printing bootleg surf, skateboard and band T-shirts. After learning valuable lessons about copyright law, Jay landed a real job as a cut-and-paste artist for the Yellow Pages. It wasn't long before Jay saw the advantages of working for his parents' screen printing and promotional product agency. Jay developed into a top-producing sales professional, and 28 years later has almost grown up. He is the father of six great kids and serves as General Manager of Digital Art Solutions, a Phoenix-based software company that makes artwork easy for distributors and suppliers.
	Chris Clark, Ash City USA Chris Clark is Vice President of Sales at Ash City USA and has more than 22 years of experience in the industry. Prior to joining Ash City in 2002 as their National Accounts Manager, Chris' experience included various roles with Vantage Apparel in sales and brand management. Chris' has developed special markets, green grass divisions and contract decorating programs for brand names. He has a keen understanding of both apparel and decorating program solutions in corporate and special markets.
	Karyn Coates, ASI Karyn Coates is the Executive Director of ASI's Customer e-Media. Since the launch of LogoMall in 1995, Karyn has consulted with hundreds of distributors on web marketing and site design. Karyn now directs the e-Media group that produces members' web sites, marketing emails and online advertising. Read Karyn's LogoMall blog at www.logomallinsidescoop.com.
	Andy Cohen, ASI Andy Cohen is Editor of Counselor magazine. He previously was Editor of Incentive & Potentials magazine at The Nielsen Company in New York. While working for Nielsen, Andrew's work received four Jesse H. Neal Awards, the highest honor in business journalism. This year, under Andrew's leadership, Counselor magazine received its second consecutive Neal Award for its annual State of the Industry issue.
	Matthew Cohn, ASI Vice Chairman of the ASI Family of Companies (composed of The ASI Show!®, ASI Computer Systems®, and ASI®), Matthew Cohn has launched businesses in publishing, e-commerce, trade shows and medical information. Matthew has also served as President, Education Chair and Treasurer of the Philadelphia Chapter of the Young Entrepreneurs Organization and is on the board of the Philadelphia Chapter of the Young President's Organization (YPO). The Philadelphia Business Journal recognized him in their "40 Under 40" awards, and he was named among the "Top 100 People to Watch" by Business Philadelphia magazine, as well as one of the "100 Most Influential People" in the trade show industry by Tradeshow Week.
	Rich Corvalan, Vantage Apparel Rich Corvalan is the Regional Sales Director for industry leader, Vantage Apparel. Prior to joining their promotional sales team, Rich represented Vantage as an independent representative for Green Grass Golf Shop sales. His extensive sales experience also includes eight years at Cleveland Golf, where he was recognized as their top independent sales rep.
	Michael Crawford, Crawford Creative Group Michael Crawford is an award-winning graphic designer and consultant. He has worked as an art director for advertising agencies and promotional products suppliers. Michael recently opened his own promotional products distributorship, Crawford Creative Group, LLC, a multi-service agency, which includes promotional products as its core media. Michael also teaches visual communications, marketing, sales and advertising design at local colleges and high schools.
	Dale Denham, ASI Dale Denham is a Senior Vice President at the Advertising Specialty Institute (ASI). Dale joined ASI in 2000 and is responsible for ASI's information, technology and business development, including strategic relationships with key partners UPS and OfficeMax.
	Heather DiPrato, ASI Heather DiPrato, MAS is Vice President of Distributor Services for the Advertising Specialty Institute, the largest marketing and media organization serving the advertising specialty industry. She has dedicated her 19 year career to the industry, serving sales professionals and executives in the prestigious Counselor Top 40 and Multi-Million Dollar Roundtable. Heather specializes in sharing best practices to help industry organizations increase their sales and profitability through education, innovation and technology.
	Mitch Emoff, Goldner Associates, Inc. Mitch Emoff is Executive Vice President of Goldner Associates, Inc., a Top 60 national industry distributor founded in 1951. Mitch's 24 years of industry experience has focused on productive ways to grow a strong business infrastructure, as well as how to effectively manage and grow profitable fulfillment programs. He is past president of his regional association, and he is also past president of PeerNet, one of the industry's premier distributor networking groups.
	David Fellman, David Fellman & Associates Dave Fellman is President of David Fellman & Associates, a consulting firm serving numerous segments of the graphic arts industry. He is also a frequent and popular speaker who has delivered seminars and Keynotes at hundreds of events across the United States, Canada, England and Australia.
	Danny Friedman, Added Incentives, Inc. Danny Friedman has been in the promotional products industry for over 12 years and is a multi-million dollar producer. Danny's clientele includes some of the top companies in the Fortune 500. Danny has been a sales manager and sales trainer for the last nine years. He combines his promotional products industry experience along with other industries he has been in that include office products, real estate and being a multi-line representative in the sporting goods industry.
	Joe Fleming, ASI Joe Fleming joined ASI in 2002 with over 15 years of sales and entrepreneurial experience. He is currently Director of Distributor Sales for the Midwest region where he and his account executives help numerous distributors build their business and improve their performance.
	Jack Flohr, ASI Jack joined ASI in 2005 and is the Director of Marketing for Membership Services at ASI. He is a direct marketing veteran with over 25 years of diverse sales & marketing experience in international business.  Jack’s previous experience includes owning a marketing consulting firm with clients that included firms such as NutriSystem and SmartBargains.com. Prior to that he was in charge of the catalog division at The Franklin Mint, and has held numerous positions in operations, purchasing and finance. Today, Jack specializes in multi-channel marketing and is adept at creating vision, strategy and execution across multiple mediums.
	Colin Graf, ASI Colin Graf is a Marketing Manager for ASI’s Supplier and Distributor Services. He is responsible for the marketing efforts that support advertising and circulation for ASI Catalogs and Magazines. Colin joined ASI two years ago and has more than eitght years of marketing experience, primarily in the financial services and publishing industries.
	Brian Greul, Texas Shirt Company Brian Greul is the President of Texas Shirt Company, a distributor company based in Houston, TX. Brian's background includes working as a network administrator, consultant and sales engineer within the information technology field. Brian excels at translating the technical into the saleable. Within the industry, Brian has performed all aspects of production, from pulling squeegees for printing to threading needles, digitizing for embroidery and even some first-hand selling.
	Howard Headden, Ash City USA Howard Headden is a 22-year industry veteran with management experience on both the supplier and distributor sides of the promotional and incentive markets. He is currently the Vice President of Sales for Ash City USA, and has previous soft goods experience at Gemline, TEHAMA, GEAR for Sports and Starter Corporation. His background includes developing both Canadian and decorator divisions for Gemline, along with participating in many end-user presentations and seminars over the years.
	Marc Held, Bodek & Rhodes Marc Held is one of the most energetic speakers in the apparel industry today. He's trained thousands of industry salespeople with his turbo-charged presentations, conveying his knowledge learned over 13 years in the promotional products, screen printing, embroidery and sporting goods industries. As National Sales Director at Bodek and Rhodes, he consistently earns the highest in speaking marks, but also numerous sales honors including the Advertising Specialty Institute's Rep of the Year in 2007 and Rep of the Year honors from Adventures in Advertising franchises two years in a row. He's been an accomplished wearables educator, as one of the pioneers of Bodek and Rhodes' Wearables University training series since 1999.
	Liz Kennedy, ASI Liz Kennedy is the Manager of ASI's Product Center, which consists of Product Support and Infoline. She recently celebrated her Sixth anniversary with ASI. Liz has done a variety of education sessions for The ASI Show including Marketing Your LogoMall Web Site, Introduction to LogoMall and ESP Online Hands-On Training.  Liz has worked closely with many ASI members to help them utilize ASI services to expand their business and work more efficiently.
	Paul Kent, ASI Paul Kent is a 13 year ASI veteran who specializes in helping to maximize the sales, profits and efficiency of ASI distributors. Paul has a good working knowledge of what actions and applications lead to success in the promotional products industry. Join him for an "off-road" tour that will lead you to a place that the most successful distributors have already found.
	Mary Kilburn, DinoMar Mary Kilburn is co-founder of DinoMar, an industry consultancy helping firms quickly increase sales and profits and brand and position themselves for long-term success. As DinoMar's principal consultant, Mary brings 32 years of industry experience developing sales and marketing plans, market evaluations and strategies, representative programs and catalog and material design in promotional products and peripheral industries.
	Peter Knappenberger, ASI Peter Knappenberger has over 18 years of experience in sales and small business management. He is currently the Director of ASI Distributor Services for the Southeast region and is also a member of the ESP Online Development Task Force. Prior to coming onboard with ASI, Peter was the general manager for a consumer goods manufacturing company. During his 13 year tenure, the company tripled its annual sales from $7 million to over $25 million per year.
	Paul Kory, Vantage Apparel Paul Kory is the National Accounts Manager for Vantage Apparel and a 17-year veteran of the promotional products industry. He specializes in decorated apparel and brings executive-level sales and management experience to his sessions.
	Jake Krolick, ASI Jake Krolick is ASI's Marketing Manager for supplier online products and support. He has helped ASI launch a successful video program and works in video outside of the advertising specialty industry. Jake has extensive experience in video and has produced more than 40 ASI short online videos.
	Jo-An Lantz, Geiger Jo-an Lantz is Executive Vice President and a member of the Board of Directors for Geiger. She is a former ASI International Person of the Year (2004), and a member of ASI Power 50 (#3 in 2006). She represents Geiger as the sole US member of the international group WAGE (World Advertising Gift Exchange), a 50 year organization with 26 members from 25 different countries. Jo-an has served on a variety of different industry groups and associations.
	Jeff Lederer, Prime Line Jeff Lederer is the Executive Vice President for Prime Line. He has been in the industry for over 15 years and has been instrumental in helping Prime Line remain on the leading edge with an award-winning web site, primeline.com, the introduction of key new product categories, such as, the USB and robotic categories and the introduction of new items across all of Prime Line's product categories. Jeff is also responsible for maintaining and developing Prime Line's customer-centric sales, marketing and service focuses for distributors.
	Bobby Lehew, ROBYN Bobby Lehew is Director of Operations for ROBYN, a fulfillment company that creates and distributes branded products and collateral printed materials through private-label company stores. A passionate believer in the effectiveness of well-placed promotional marketing and the strategic significance of well-managed brand assets, Bobby cut his teeth 15 years ago in the industry packing boxes for a corporate catalog program. Now he oversees a multi-million dollar distributorship. With an exceptional staff, ROBYN has doubled its sales since 2002 due to a direct emphasis on company stores.
	Lisa Leitch, Teneo Results People who know Lisa Leitch describe her as a "fireball." Contributing to a wealth of marketing, promotions and hands-on sales experience, Lisa delivers results. As a national advertising manager, Lisa understands the client and buyer's perspective. As a multi-million dollar salesperson and VP of sales for one of the largest Canadian promotional distributors, selling to IBM, Hershey, Daimler Chrysler and YTV, she knows the promotional industry. And as a strategist, speaker and trainer with her company Teneo Results, it is Lisa's goal to help you accelerate your sales performance and differentiate yourself as a promotional expert.
	Ed Levy, Digitize4U Ed Levy is Director of Software Products at Hirsch International and Owner of Digitize4u, an embroidery and digitizing operation. A 22-year industry veteran, Ed has owned screen printing, embroidery and digitizing businesses. In 2001, Ed began consulting and founded EmbForum, a professional Tajima DG/ML by Pulse software users group. He is a sought-after consultant and trainer with clients in the U.S., Canada, Mexico, Barbados and Jamaica. As a prominent industry educator he presents a wide range of seminars for industry events, is a pioneer in webinar education and has been a panelist for Stitches Roadshow events. He also serves on the advisory board of Stitches.
	Dale Limes, Halo/ LeeWayne Dale Limes has 23 years of sales and sales management experience in the promotional products industry. He started his career with Shaw Barton in 1985 as the Regional Manager for the Southeastern United States. Today, he is the Senior Vice President of Sales at Halo/LeeWayne. Dale is also a highly acclaimed speaker for many regional association events.
	Melinda Ligos, ASI Melinda Ligos is Editor-In-Chief of ASI magazines. Before joining ASI, she spent more than 13 years at Nielsen Media in New York, overseeing a group of business-focused magazines that included Sales & Marketing Management magazine. Under her leadership, ASI magazines have been honored with two Neal Awards from American Business Media and six FOLIO awards. She also has been a frequent contributor to the business section of The New York Times.
	Marsha Londe, Tango Partners Marsha Londe brings 25 years of experience in selling promotional products. In her career, she has won 24 national awards for the creative use of product. Marsha has been interviewed for dozens of industry articles, and written several of her own. She has led classes and seminars within the industry and about the industry, and has been a speaker at national industry conventions. She was also twice named the ASI Salesperson of the Year and was recognized in the inaugural class of Women in the Promotional Products Industry with those who 'broke through the glass ceiling" with their contributions to the business.
	Christine Lovell, ASI Christine Lovell is Senior VP of Sales at ASI. Chris has 18 years experience assisting industry suppliers to quickly increase sales and profits, as well as helping to brand and position their firms for long-term success. A skilled marketing specialist, Chris is well-known for her ability to help suppliers succeed quickly and has helped successful firms become industry icons. She has countless success stories and case histories from which to draw examples, and insights into what makes and keeps an industry supplier on top.
	Rosalie Marcus, PromoBizCoach.com Rosalie Marcus, The Promo Biz Coach, shortens the learning curve for people in the promotional products industry, teaching them how to get more sales, more clients and more income fast! Rosalie is the creator of The Fast Track to Promotional Products Sales Success: How to Make More Money in Promotional Products Sales, and the facilitator of the Women's Selling Advantage Success Circle. A successful distributor herself, Rosalie is passionate about inspiring promotional products distributor professionals to grow their sales.
	Craig McLain, American Solutions for Business Craig McLain is Vice President for American Solutions for Business. With more than 25 years of experience in the print and promotional products industry, Craig brings a background of sales, sales management and executive leadership that has helped guide many sales associates to success. His daily interaction with sales professionals from across the country provides a unique insight into those situations that are common to successful business owners and sales professionals.
	Don Mennig, ASI Don Mennig is a 15-year marketing communications veteran and the Executive Director of Marketing at ASI. Before joining ASI, Don ran his own advertising agency and directed the marketing functions for several high technology firms. He has produced branding and advertising campaigns for companies such as Agilent, McDonalds and Unisys and has helped over 50 small businesses gain traction and find success in both B2C endeavors.
	Jeffry Meyer, Certified Marketing Consultants, Ltd. Jeff Meyer has been involved in various aspects of finance for over 24 years. Jeff qualified as a CPA in the state of Indiana where he worked for the Big Five international accounting firm Ernst & Young. Jeff has been active in the advertising specialty industry for over 20 years in various CFO and CEO capacities for a large group of suppliers and distributor companies. During his career he has evaluated, negotiated and consummated many mergers and acquisitions and performed valuations on many more.
	Danon Middleton, Tango Partners Danon Middleton has worked in the promotional products industry for almost 20 years. In that time, there has not been a department or process that she has not started from the ground up or outright led. Danon has streamlined the shipping and receiving process. She has built the process for every facet of catalog production, drop ship orders, merchandising and inventory control. Her expertise includes maximizing back-office operations in accounts payable, accounts receivable and collections.
	Ira Neaman, Vantage Apparel Ira Neaman founded Vantage Apparel, a Counselor Top 40 supplier of decorated wearables in 1977. For more than 30 years, he has served as President of Vantage. Ira has been an active member in the advertising specialty industry, serving on committees including Leadership Advisory, Strategic Planning, Marketing and Research. In 2003, Ira was named the Counselor magazine Person of the Year and in 2007 was included on the Counselor's Power 50. Ira shares his expertise in all areas of manufacturing, decoration and apparel trends as a regular speaker for the industry's continuing education program.
	Dan O'Halloran, ASI Dan O'Halloran, CAS, is Senior Vice President, Distributor Services, including Membership, ESP Online, Logomall and ASI Catalogs. He has been with ASI for 19 years and had conducted many national seminars in conjunction with his responsibilities at ASI
	Butch Peyton, ASI Computer Systems Butch Peyton, Support Representative for ASI Computer Systems (ASICS), has addressed the questions and supported the needs of all ASICS customers for 18 years. In addition, he has been a senior trainer for over 15 years on all aspects of ProfitMaker, Fulfillment and ProfitPro.
	Pablo Pizzichini, ASI Pablo Pizzichini is a Director of Distributor Services at the Advertising Specialty Institute (ASI) with over 18 years of true sales leadership and management experience. His strategic management, operational and logistical expertise has helped many industry distributors to increase sales and improve their profit margins. Pablo’s keen understanding of business processes and best practices have assisted ASI distributor members in improving their performance and develop their businesses.
	Mike Place, ASI Computer Systems Mike Place is the Director of Sales & Marketing for ASI Computer Systems (ASICS). Over the last five years, Mike has been in countless ASI distributor and supplier offices demonstrating the ProfitMaker software system, and learning about typical challenges and opportunities that can be solved with software. Prior to joining ASICS, Mike owned and operated a technical consulting company for about 10 years, and has also been involved with his family's business as long as he can remember. This experience gives him unique insight into business problems and solutions from the perspective of the business owner.
	Sharon Pullins, ASI Sharon is the Data and Process Manager for the ESP Online Information Team. Additionally, she oversees the quality assurance process, ensuring the accuracy of information used by all of ASI's 30,000+ distributor ESP users. She has been with ASI for over 10 years working in the EIT department. Sharon possesses extensive knowledge of the data and plays and integral role in educating suppliers on their product presentation on ESP Online.
	Cliff Quicksell, Jr., Cliff Quicksell & Associates Cliff Quicksell, Jr., has been a distributor, a supplier and a trainer in the industry for over 25 years, all the while sharing his secrets to success in creative marketing. Cliff is the proud recipient of more than 30 industry awards for marketing and creativity. He has also won over nine industry speaking awards for his delivery, content and audience appeal. Cliff's vast industry experience and research into what clients really want from distributors have helped him build a thriving training and consulting business in our industry.
	Karen Renk, IMA Karen Renk, a Certified Association Executive, has been active in the incentive industry since 1986 when she became Executive Director of the Incentive Manufacturers Representatives Association.  She helped to found the Incentive Marketing Association and was named Incentive Marketing Association's Executive Director in 1999.  Karen is a Trustee for the Forum for People Performance Management and Measurement at Northwestern University, is a Director of the Incentive Federation and is an Advisory Board Member for the Chicago 101 Best and Brightest Companies to Work For, a program of the National Association for Business Resources.
	Kris Robinson, PromoShop/ecopromos.com Kris Robinson is Vice President of PromoShop, inc/ecopromos.com; a $32 million distributorship. A 15-year industry veteran, Kris was named HALO's 'Salesperson of the Year" in 2000. From his Boise, ID office, Kris actively works to save the earth's vital resources while revolutionizing the way the advertising specialty industry thinks and responds to the environment and our need to reduce our carbon footprint on a global level. He founded the industry's first 'eco-friendly" division for PromoShop, ecopromos.com, which focuses on the development of sustainable products.
	Nicole Rollender, ASI Nicole Rollender is editor of Stitches and Wearables magazines. She has more than 10 years of experience writing and editing for national publications. Nicole has a MFA in journalism from Penn State University, and has taught college-level writing courses.
	Rose Shorma, American Solutions for Business Rose Shorma, Vice President of Marketing for American Solutions for Business, inspires over 600 of their sales associates with creative marketing ideas and solutions. In addition to her role as VP of Marketing, Rose shares her hands-on knowledge on building a successful and profitable territory. She is a 24-year veteran in the print and promotional products industry, with personal sales of over $2 million per year. Rose is energizing and knows how to 'walk the talk".
	Fern Silver, Fern Silver, Ltd. People talk about Fern Silver and how her contagious enthusiasm, boundless energy, knowledge and passion for our industry have helped them succeed. With over 25 years of industry experience, Fern will give you the tools to raise your bottom line during her invigorating, eye-opening powerful sessions. Distributors proclaim that attending a Fern Silver workshop is like chugging a Red Bull energy drink filled with new fresh ways to excel. As a keynote speaker and workshop leader, she has stimulated success for thousands of people worldwide by teaching them the skills and attitudes it takes to achieve high sales, outstanding customer service, outrageous leadership and top management skills that inspire greatness. Clients who have benefited from working with Fern include New England Financial, Taco Bell, Jones New York, New Zealand Life, Prudential, and Government Agencies.
	Michelle M. Smith, O.C. Tanner Named as one of the Ten Best and Brightest Women in the Incentive Industry, Michelle has worked in every facet of recognition and incentives, both domestically and internationally.  A highly rated international speaker, writer and consultant; she is a respected authority on human capital management, internal branding and engagement.  Michelle is President of the Forum for People Performance Management at Northwestern University and President Emeritus of the Incentive Marketing Association.
	Lauron Sonnier Lauron Sonnier is President of Sonnier Marketing & Communications, Inc. (Houston, Texas) and author of 365 Ways to Stir the Pot and Put Marketing Into Action, a daily marketing guide. She holds a BS degree in Communications and has over 20 years of hands-on marketing experience. She has worked with companies of all types and sizes, but especially small businesses. Using her proven, Stir the Pot marketing system, Lauron has helped countless companies become underwhelmed with their marketing and achieve great success in sales, market exposure, happy customers and smart ways of doing business. She speaks to audiences throughout the country and has been featured in numerous publications including the book Guerilla Marketing in 30 Days and our own Advantages magazine.
	Tohan Stover, Vantage Apparel  Tohan Stover, Regional Sales Representative for Vantage Apparel, has been in the industry for seven years. She began her career in the advertising specialties industry as a local distributor and a local decorator before joining Vantage Apparel. Tohan has extensive experience in customer service, inside sales, outside sales, sourcing, marketing and apparel.
	Lee Strom, SanMar An 8-year industry veteran, Lee Strom serves as the Sr. Marketing Manager at SanMar Corporation, where he is responsible for leading a highly talented team responsible for print media, web, trade shows and other marketing vehicles. Prior to joining SanMar, Lee was the Sr. Brand Marketing Manager at Eddie Bauer and previously an Advertising and Promotional Administrator for REI.
	Jim Stutz, HALO/Lee Wayne Corp. Jim Stutz is Executive Vice President of Sales and Business Development at HALO/Lee Wayne Corp. He is responsible for all aspects of HALO/Lee Wayne sales, including field sales management, large-client acquisition, business development and recruiting. Jim was recently with Cintas Corporation where he spent over 18 years with the $4 billion a year business services company. Since 2002, Jim had led the newly created promotional product business unit at Cintas, spearheading an effort that grew over four fold in his tenure there. Jim's expertise is in business-to-business marketing and customer facing technologies.
	Danielle Torres, Vice President of Dard Design/Division of Tagmaster Danielle started with Dard Products in 2001, and was promoted within 4 months to Vice President. Danielle works on maintaining accounts both locally and worldwide, with constant communication with overseas ensuring safety and compliance is in effect across the board. Danielle has been put in place alongside President Bonni Shevin Sandy to help and grow key accounts both stateside and worldwide. Danielle oversees 10 production managers in the US, 6 in Hong Kong and 6 in China. She also assists with product design and product development to ensure the most creative and innovative items worldwide. Danielle also manages safety and compliance throughout Dard, to ensure the proper testing and procedures are followed, she attends compliance meetings, and studies the most up to date rules and regulations.
	Natalie Townes, The ASI Show Natalie Townes is Professional Development Projects Manager for The ASI Show. She has been involved in education conference design and production for the advertising specialty industry for 20 years, and is well known as an industry education and training consultant. In 2001, Natalie was named to Counselor magazine's "40 under 40" people to watch in the industry. She is founding member of the Promotional Products Association of the Mid-South (PPAMS), served as the first president and is Education Chair Emeritus for PPAMS.
	Mark Trotzuk, Boardroom -Eco Apparel Mark Trotzuk is founder and COO of Boardroom -Eco Apparel, a clothing design and manufacturing company based in Vancouver BC, Canada. Mark entered the industry 12 years ago when he opened Boardroom Custom Clothing. His deep passion for the environment initiated the launch Eco Apparel in 2005 and has brought him the opportunity to train with Al Gore as a presenter for The Climate Project. Mark continues to take his company to new heights as they recently received the American & Canadian Trade Mark for the word 'eco" in the category of apparel.
	Tom Vann, Target Graphics In 1987, Tom Vann founded Target Graphics, a contract screen-printing company that exclusively services promotional products distributors. He has transformed a basement business into a multi-million dollar powerhouse. Accolades include winning over 30 screen-printing awards. He is a frequent writer for Impressions Magazine, Wearables PPB and Counselor. Tom is a regular presenter with credits for educational seminars at The ASI Shows.
	Dave Vagnoni, ASI Dave Vagnoni is a Staff Writer for ASI, reporting for Counselor and Counselor PromoGram. In November of 2008, he debuted on ASI Radio and continues to contribute as an occasional guest. He also supports ASI TV in a variety of roles. Previously, Dave worked as an Emmy-nominated TV reporter at multiple network affiliates, most recently at WHTM-TV ABC in Harrisburg, PA. He was recognized as one of the top TV writers in the country in 2004, honored by his peers with a National Edward R. Murrow Award. He has appeared on CNN, Headline News and Comcast Sportsnet in Philadelphia.
	Lisa White, Vantage Apparel Lisa White is a sales representative for Vantage Apparel in the state of Florida. She has over 20 years of experience in the promotional products industry, most of which has been in apparel and decorating. Lisa began her career on the distributor side of the business before becoming a supplier when she was asked to start the Florida territory for Vantage in 1995. She later held similar positions at Adva-Lite and Sweda before rejoining Vantage in 2008. Lisa has served on the board of directors for several industry committees.
	David Woods, AIA David joined AIA as President and Chief Executive Officer in February 2003, and led a management buyout of the company in July 2005. He is an experienced senior executive with a strong background in the promotional products, packaging and management consulting industries. David has spent most of his career guiding the profitable development of startup and fast-growth companies. He currently serves as Immediate Past Chairman of the Promotional Products Education Foundation, which raises money for scholarships for children of the industry.
[Back to top]

In such a competitive market, salespeople need skills to out-think, out-perform and out-service the competition... [More]

The ASI Show has assembled a symposium of industry experts to present cutting-edge business ideas to help you successfully maximize your bottom line... [More]

ASI Education is a multi-faceted program that provides its members, as well as the industry at large, with educational opportunities developed to enhance one’s career and... [More]

Save on ASI Show paid education sessions! Reserve your seat for in-depth half-day education and the all-new Lunch & Learn program... [More]

During this Keynote, a group of top brand name suppliers will take turns introducing and demonstrating their innovative product ideas and advancements. [More]

Attend this informative session led by ASI Vice Chairman Matthew Cohn to learn about key trends and selling tactics in this growing industry.  [More]